"There is a BIG difference between testing an idea and exploring one."

We are a full-service research and insight company. Depending on the nature of your project, our team of seasoned strategists will help you identify the best approach, then design and conduct the studies in the required markets, locally or globally.

REALs approach to problem solving acknowledges the holistic needs of the market. We employ a methodology fueled by behavioral scientists, artists, filmmakers, and eclectic tastemakers and influencers.  



  • Quantitative Research
  • Online Surveys and Analytics
  • Market Opportunity Assessment
  • B2B Segmentation
  • Customer Segmentation and Value Analysis
  • Brand Tracker Studies
  • Mobile Surveys
  • Qualitative Research
  • Focus Groups
  • One-on-One Interviews
  • Ethnography
  • Social Listening
  • Online Communities
  • Mystery Shopping
  • Consumer Documentaries
  • Expert Panels
  • Deprivation Studies